The cursor blinks. Again. And again.
You’ve been staring at this blank email draft for twenty minutes now, trying to figure out how to pitch yourself to that big-name publication you’ve been following for years.
Your palms are sweating and shaky you can barely hold anything steady. Your fingers hover over the keyboard,trying to type a sentence, then hitting backspace before you even finish it.
What do I even say?
That’s the question clawing at your chest. You glance at your folder for writing samples—a heap of Word documents and Google Docs links that you’ve been sending out like messages in bottles, hoping someone, or literally anyone, will notice.
But the silence is deafening. The rejections pile up like unopened bills. And that voice in your head? The one that says you’re not good enough? It’s getting louder.
You contemplate giving up. But again, you contemplate how foolish you’ll look if you keep trying and keep failing.
But then, somewhere in the mess of your doubts, a flicker. A small voice asks:
“What if they don’t take you seriously since you don’t look serious?”
And if the reason editors scroll past your pitch isn’t your talent, but the fact that you’re just another writer without a portfolio that screams professionalism?
What if the shot you’ve been dreaming of, landing that big brand, winning that award, becoming a name people remember, is just one missing piece away?
That missing piece? A website. Your website.
The good news: building one doesn’t require you to learn code, hire a designer, or drain your savings.
In 2025, AI tools like Olitt AI have made creating a stunning portfolio in less than 30 minutes possible for writers like you. This isn’t about becoming a web developer. It is about taking yourself seriously so others will too.
This guide will show you how to be taken seriously.

Why Your Writing Career Needs a Website (And Why You’ve Been Avoiding It)
Be honest. You’ve thought about building a website before. Maybe you even Googled how to make a portfolio site late one night after another pitch went unanswered.
But then you saw words like hosting, plugins, CSS, and your brain shut down. You closed the tab and told yourself you’d figure it out later.
Later never came.
Fear has been holding you back. And it is not just fear of technology, but fear of what happens if you put yourself out there and still fail.
What if you build this perfect website and… nothing changes?
Having a professional portfolio website is no longer optional, it’s the baseline.
Editors and brands don’t want to dig through email attachments or click on random Google Drive links.
They want to see your work displayed cleanly, professionally, in one place that proves you’re not just dabbling, you’re serious.
A website says it all: you are a professional, here to stay, and worth someone’s time.
And the beautiful part? You don’t need to be a tech wizard to build one anymore. It’s just Olitt AI and about an hour of your time.
What Is Olitt AI?
Olitt AI is an AI-powered website builder designed for people who need results fast without the tech headaches.
You don’t write code or fiddle with complicated settings. Just simply answer a few questions about yourself and your writing, and the AI generates a complete, professional portfolio website for you.
Think of it as having a web designer in your pocket who works in minutes instead of weeks and costs less than your monthly coffee budget.
With Olitt AI, you can:
- Create a sleek portfolio that showcases your best work
- Add an About page that tells your story in your voice
- Include a contact form for editors can reach you directly
- Get SEO tools built-in for people can actually find you on Google
- Publish everything in under an hour
It’s fast, affordable, and it’s designed for people like you, writers who want to focus on writing, not wrestling with technology.
Step-by-Step: Building Your Writer Portfolio with Olitt AI
Here’s how we’ll walk through this. I promise, simpler than you expect.
Step 1: Define What You Want Your Website to Say About You
Before you jump into the AI builder, get clear on your purpose. Grab a notebook or open a fresh document and jot down some answers:
What kind of writing do you do?
Are you a freelance journalist?, creative essayist?, copywriter?, or content strategist? Pin it down.
Who do you want to reach?
Big publications, startups?, or brands in a specific industry? Picture the editor or client you want to impress.
What do you want them to feel when they land on your site?
Do you want to come across as witty and bold? Thoughtful and literary? Professional and reliable? Choose 2-3 words that capture your vibe.
What are your best pieces?
Pull together 5-10 writing samples that display your range and skill. These will be the stars of your portfolio.
This isn’t busywork because these answers will guide the AI to build a site that actually feels like you.
Step 2: Sign Up for Olitt AI and Describe Your Site
Head over to Olitt AI and create a free account. All you need is your name, email, and a password.
Once you’re in, the platform will ask you a few simple questions:
What’s your name or brand?
If you’re building a personal portfolio, just use your name: Janice Jones- Freelance Writer.
What do you write about?
Enter a few keywords that describe your work: narrative essays, tech journalism, brand storytelling, lifestyle content.
What’s your style?
Choose a vibe that matches the tone you want. Maybe it’s clean and professional for a journalism portfolio or creative and bold for personal essays.
Optional: Connect your social profiles
If you link your Twitter, LinkedIn, or Medium, Olitt can pull in some of your existing content to make the site feel more complete from the start.
Once you hit Build, the AI goes to work. In just a few minutes, you’ll have a draft website waiting for you.
Step 3: Let the AI Do the Heavy Lifting
This is where you sit back and watch the magic happen.
Olitt AI generates a fully functional website for you, complete with:
- A homepage that introduces who you are and what you do, with a clean layout and a call-to-action button like Hire Me or Read My Work
- An About page that tells your story in engaging, professional language
- A Portfolio page where your writing samples are displayed with links to published pieces
- A Contact page with a form so editors and clients can reach you directly
What’s best? The site is responsive, which means it automatically looks great on phones, tablets, and desktops. There is no need to tweak anything.
In under five minutes, you go from zero to having a professional portfolio. Just like that.
Step 4: Make It Yours
Now add your personality. The AI gave you a solid foundation, but you’ll want to customize so it feels authentically you.
Change the colors and fonts
Click on any section and adjust the colors to match your personal brand. If you have a favorite palette or a go-to font, now’s the time to use it.
Swap out images
Upload a professional headshot for your About page. Add a banner image that reflects your writing style, a typewriter, a stack of books, a city skyline, whatever resonates.
Rewrite the copy
The AI gives you a starting point, but rewrite the headlines and descriptions in your own voice. This is your portfolio so let your personality shine through.
Add your best work
Upload PDFs of your published articles, or link directly to pieces on Medium, Substack, or major publications. Include a short description for each piece that explains what’s inside and why it matters.
Polish your About page
This is where you tell your story. Keep it real. Talk about why you write, what drives you, and what you hope to achieve. Editors and clients don’t just want to see your work, they want to know the person behind it.
Step 5: Add the Features That Make You Look Pro
A great portfolio isn’t just about pretty design. It needs to work for you.
Add a contact form
Make reaching you easy. Keep the form simple: name, email, and a message box. Done.
Set up SEO basics
Olitt AI handles most of this automatically, but double-check that your page titles and descriptions include keywords like freelance writer, journalist, or your specific niche. This helps Google send the right people your way.
Connect analytics
Link Google Analytics or use Olitt’s built-in dashboard to track who’s visiting your site and what pages they’re reading. This data will help you understand what’s working and where to focus your energy.
Step 6: Test Everything Before You Launch
You’re almost there,but before you hit publish, run through a quick checklist:
- Click every link to confirm they work
- Test the contact form by sending yourself a message
- Preview your site on your phone and tablet to confirm it looks good on all screens
- Read through all your copy one more time for typos or awkward phrasing
This step only takes 10 minutes, but pays off. You want editors to see you at your best.
Step 7: Publish and Share Your Portfolio
Feeling satisfied? Hit publish.
Now, grab a custom domain name if you haven’t already. Something simple like yourname.com or yournamewriter.com works best. Olitt offers affordable domain options, and having your own URL instantly makes you look more professional.
Once your site is live, share everywhere:
- Add it to your email signature
- Update your LinkedIn, Twitter, and Instagram bios
- Include it in your pitch emails
- Share it with your network
This is your new home base. Every pitch you send, conversation you have, opportunity you chase, this website is your proof that you’re serious.
What Happens Next?
Your website isn’t a set and forget project. It’s a living, breathing reflection of your career.
As you land new gigs and publish new pieces, add them to your portfolio. Write blog posts or essays directly on your site to show editors your range. Update your About page as your story grows.
The writers who succeed aren’t always the most talented, they’re the ones who show up, keep building, and refuse to give up. Your website is your way of showing up.
You Deserve That Shot
That cursor blinking at the start of this article? The one that haunted you while you tried to figure out how to pitch yourself?
You’ve been waiting for someone to give you permission to call yourself a professional writer. But no one’s coming to hand you that title. Therefore claim it yourself.
Building a website with Olitt AI isn’t just about having a portfolio. It’s about finally taking yourself seriously, showing the world and yourself that you’re not just dabbling. You’re in this for real.
The editors you want to impress? They’re looking for writers who are professional, reliable, and easy to work with.
A polished portfolio website checks all those boxes before you even send your first pitch.
The awards you daydream about? They go to writers who put themselves out there, who build a body of work, who refuse to stay invisible.
Status as a legend? Start with one small step. One decision, one hour of your time.
So open that laptop. Go to Olitt AI. Answer a few questions. Let the AI build your site. Make it yours, publish it, and share it.
And then? Get back to writing. Because now, when you hit send on that pitch, you won’t just be another name in an inbox.
You’ll be a writer with a home. A writer who’s serious and ready.
This is your shot. Take it.
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